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Our first direct marketing campaign starts this Friday …
August 19th, 2008 in News
Two weeks after our official launch on July 31, we are finally going to embark on our first direct marketing campaign. We are going the old-fashioned route - postcard sized flyers aimed at you finance/consulting/accounting types who go to work at key areas around town. Yah, we are competing against those annoying slimming salon and Burger King handouts! Thanks JA for also suggesting this route.
The goal is to increase our professional referral base so as to deliver more relevant and quality referrals to our clients. In addition, the stronger the referral base the more attractive it becomes for our clients to use us.
Here is our humble design:
Any comments are appreciated. We are no graphic designers (nor can we afford one :)) so if one of you guys would like to help out, please let me know.
We are also pleased to report that we are close to our first official offer to a candidate - whether he will accept the position though is an entirely different matter together. We also have 2 other candidates in interviews currently so we hope to deliver at least one piece of good news in the next 2 weeks.